Many chemical residues are reported in conventional strawberry crops, these may cause problems for consumer health. Reduction of treatment frequency (IFT) in France have forced the growers towards sustainable disease control which is beneficial to human and environmental health
Export restrictions lowering maximum residue levels (MRL’S.) have forced the growers towards disease control which is beneficial to human and environmental health.
Product mimics natural plant defence mechanisms and activates plant defence mechanism in an innovative preventative way
Technical result: producers report excellent efficacy , 20-30% reduction in chemical fungicide sprayin
Economic result: residue free strawberries enter market at higher price
Sustainability (ecological, social and economical) Gains:
Reduction in reliance on chemical pesticides
Conserves biodiversity enabling resilient vine cropping systems
Enables regenerative land use practices
Enables worker and consumer health and wellbeing
Promotes quality nutritious strawberry production
Demonstrates good governance (preventative approach)
Circular approach reduces loss and waste
Supports farmers’ livelihood and value distribution
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